Franchising Status
Email Address
Phone Number
Unit Location
Email Address
Phone Number
8/10

Franchimp Summary Rating

10 /10
Lower than 0% of peers
5 /10
Higher than 53% of peers

Franchise Summary

Description
OTF Franchisor, LLC offers franchises for the operation of health and fitness studios that offer members access to exercise equipment, including cardio and strength equipment, in a simple, contemporary atmosphere characterized by our signature, energizing orange color scheme and trade dress under the ORANGETHEORY trademarks (a "Studio").
Company Background
ORANGETHEORY is a fitness studio franchise that offers members access to exercise equipment in a simple, contemporary atmosphere. This company's signature color scheme and trade dress are orange. The Studio franchises provide their members with the opportunity to use state-of-the-art equipment in an energizing environment. The OTF Franchisor LLC was founded by Randy Disher and Alwyn Cosgrove and is headquartered in Dallas, Texas.
Franchise Opportunity
Health and fitness is hard. It's even harder when you don't have a routine or know where to start. We're going to tell you about Orangetheory, the healthiest workout ever created. At OTF we've developed an indoor group training program that combines cardio with strength training in a 45-minute class designed to achieve maximum results in minimum time while burning up to 1,000 calories per session. Our workouts are fun and challenging for all levels of ability from beginners looking for their first taste of exercise success to those who want to take it up another notch! Imagine getting into amazing shape without spending hours at the gym? That's what our classes are like - high energy, music pumping, motivating instructors will push your limits so you can reach yours!
Corporate Structure
We are a Delaware limited liability company formed on August 4, 2009. We do business under our company name and under the trade and service marks ORANGE THEORY® and OT FIT®. Our principal business address is 1815 Cordova Road, Suite 206, Fort Lauderdale, Florida 33316.
Investment and Franchisee Fees
The total investment necessary to begin operation of an ORANGE THEORY® Facility is $179,075 to $392,475. This includes $29,500 initial franchise fee that must be paid to the franchisor or an affiliate. If this is your second or a subsequent franchise for an ORANGE THEORY® Facility, we reduce the initial franchise fee to $22,500.

Franchisee Attrition

10 /10
This franchise's rate of attrition in 2023 of 0.00% was Lower than the 4% in the Health & Fitness industry. Generally speaking, a higher rate of attrition represents a less stable franchise system and a lower rate of attrition indicates a more successful system
What's Included in franchise attrition?
We define the franchisee attrition rate as the sum of terminations, re-acquisitions by franchisor, non-renewals, and ceased operations, divided by the number of outlest at the start of the year. It is a strong indicator of the strength of the underlying operating model

Employee Contact Database

# Name Position Phone Number Email Address

Franchise Disclosure Documents

FDD Effective Date

Distribution of Orangetheory Fitness Franchisees

Orangetheory Fitness Franchise System Development in 2021

FAQ

How much investment do I need to start my own Orangetheory Fitness business?
Franchisees typically require at least $576,022 to $1,498,122 investment to get their Orangetheory Fitness business started
What are the initial franchise fees for Orangetheory Fitness?
Franchisees typically need to pay at least $164,822 in fees directly to Orangetheory Fitness in order to earn the right to launch their business
How much money can I make with a Orangetheory Fitness franchise? What are the average revenues for a typical Orangetheory Fitness business?
We haven’t done the math on how much revenue a typical Orangetheory Fitness brings in each year. We estimate that other franchisees in the Health & Fitness industry generate $0 revenue, so we would expect Orangetheory Fitness to generate a similar amount
How long do I need to commit to running a Orangetheory Fitness unit? What is my contractual commitment?
The standard length for an initial franchise contract is 10 years. Renewals are also generally 10 years

Accessibility

5 /10
The Franchisor's investment costs ranges from $60,195 to $314,334 which is Much Lower than the $322,949 to $669,726 average in the Health & Fitness industry
What determines the investment cost?
Item 7 of the Franchise Disclosure Document lays out the full list of initial investment costs, including the fee payable to the franchisor, security deposits, equipment, professional fees etc

Franchises in the Same Industry

Popular Franchises

Is this your Franchise?

Update your profile with photos, videos, useful information, and start connecting with prospective franchisees today

CLAIM THIS FRANCHISE