Bojangles'

9432 Southern Pine Boulevard Charlotte, North Carolina 28273

[email protected]

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Bojangles’ International, LLC is a limited liability company organized under the laws of the State of Delaware on March 26, 1998 with a principal business address at 9432 Southern Pine Boulevard, Charlotte, North Carolina 28273. They do business under the service marks and trade names “Bojangles’®”, “Bojangles’ Famous Chicken ’n Biscuits®”, and “Bojangles’ Express®”.  They have offered franchises for the right to develop and operate Bojangles’ Restaurants since April 1, 1998.

Bojangles’ Restaurants are characterized by our unique system, which includes unique exterior and interior design, color schemes, and layout, including specially designed decor and furnishings; a special selection ofmenu items, largely prepared “from scratch”; procedures and techniques for food and beverage preparation; prompt and courteous service; a clean, wholesome atmosphere; methods for inventory, operating, cash, and financial controls; a training school using special teaching techniques, course instruction, and manuals; and unique advertising and promotional programs and materials (the “Bojangles’ System”). We will continue to improve and develop the Bojangles’ System. ? The Bojangles’ System is identified by certain trade names, service marks, trademarks, logos, emblems and indicia of origin, including the marks “Bojangles’®”, “Bojangles’ Famous Chicken ’n Biscuits®”, and “Bojangles’ Express®” that we currently designate and may designate in writing in the future for use with the Bojangles’ System (the “Proprietary Marks”) and certain unique trade dress, including but not limited to specific color schemes, patterns, design, decor, furnishings and layout, that we now or hereafter use in connection with the Bojangles’ System (the “Trade Dress”). Bojangles’ Restaurants offer a standard limited menu of quality food products, emphasizing a special selection ofmenu items such as buttermilk biscuits with chicken filet, steak, sausage, country ham, bacon, egg, cheese, jelly, or melted butter and the Cheddar Bo® biscuit. During lunch and dinner hours, Bojangles’ Restaurants generally feature Bojangles’ Cajun Spiced Chicken® served with side orders of homemade biscuits, Bojangles’ Dirty Rice®, Bojangles’ Seasoned Fries™, Bojangles’ Cajun Pintos®; Bojangles’ Cajun Gravy, coleslaw and other side items. The Restaurants offer chicken sandwiches, Cajun Filet Biscuit®, Chicken Supremes®, Homestyle Tenders™, salads, Bo-Tato Rounds®, soft drinks, Bojangles’ Legendary Iced Tea®, and Bo’Town Roasters® coffee, as well as sweet potato pies, cinnamon biscuits, and Bo-Berry Biscuits® (blueberry flavored biscuits). A typical Bojangles’ Restaurant will be free-standing in an urban or suburban location, with direct access to a major “going-to-work” traffic artery, in order to benefit from Bojangles’ significant breakfast business. Bojangles’ Restaurants use one of several standard building plans. Our standard traditional Restaurant building plan is 2,685 square feet. On a case-by-case basis we may permit building plans of approximately 2,500 to 3,900 square feet. We update these plans periodically to incorporate improvements in systems, layout and design. You are responsible for adapting these plans for local use and to obtain architect sealing/signing ofthese standard building plans at your expense. On a case-by-case basis, we may permit non-standard conversions of existing buildings, shopping center and in-line locations, food court, shopping mall or convenience store locations, subject to our approval of detailed conversion plans. Restaurant buildings are generally constructed of wood or metal studs and brick and stucco and have an orange mansard roof. There are a variety ofspecially designed decor packages available. A Restaurant located in or attached to a convenience store or other structure such as a shopping mall, food court, travel plaza, grocery or department store, college campus, airport location, stadium, or other non-traditional location that is substantially smaller than our standard 2,685 square foot restaurant is referred to as a “Bojangles’ Express Restaurant”. A Bojangles’ Express Restaurant may be developed by modification/conversion ofan existing convenience store layout or incorporated as part ofthe original plan for a combination convenience store and the Bojangles’ Express Restaurant or by modification/conversion .of the existing layout of another structure such as a shopping mall, food court, college campus, airport location, or stadium or as part of the original plan for such structure. Bojangles’ Express Restaurant locations vary in size from 800 to 3,800 square feet, although the Bojangles’ Express Restaurant location may be part of a larger structure or complex.