Broadway Station Restaurants
Company Information
1818 Wooddale Drive Suite 202 Woodbury, MN 55125
The Broadway Pizza concept was originated by Mr. Edward J. Peck in 1961 when he purchased a pizza restaurant/bar business founded in Minneapolis, Minnesota in 1953 by Italian born John Spallacci. Mr. Peck, through various corporations, including Broadway Pizza Franchise, Inc. and Eddie Peck, Inc., operated and franchised Broadway Pizza Restaurants in Minnesota from 1961 until January I, 1991. During that time, Mr. Peck evolved the business from the original "Eddie's Broadway Bar" business, serving handmade pizza using Mr. Spallacci's recipes, into the railroad depot theme that has become an integral part of the Broadway Pizza concept. Broadway Pisa Franchise, Inc., a Minnesota corporation incorporated on January 8, 1979, is a predecessor to Broadway and changed its name to Dorothy D. Enterprises, Inc. on January 9, 1991. Dorothy D. Enterprises, Inc.'s principal office is at 12700 Sherwood Place, Suite 210, Minnetonka, Minnesota 55305. Dorothy D. Enterprises, Inc. has never sold franchises in any other line of business. Eddie Peck, Inc., a Minnesota corporation incorporated on October 26, 1973, is also a predecessor to Broadway and changed its name to Edward J. Enterprises, Inc. on January 9, 1991. Edward J. Enterprises, Inc. never sold franchises in any other line of business. Eddie Peck's Broadway Pizza, Inc. acquired the world wide rights to franchise the Broadway Pizza concept, together with the rights under nine franchise agreements and the rights to the Broadway Pizza and Broadway Station trade names, service marks, recipes, formulae and secret ingredients, from Broadway Pizza Franchise, Inc. and Eddie Peck, Inc. on January 2, 1991. Eddie Peck's Broadway Pizza, Inc. changed its name to Broadway Station Restaurants, Inc. on April 11, 1991.
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Franchise Rating
Franchimp Summary Rating
3/10
Earning Transparency
1/10
Investment Accessibility
4/10
Franchise System Development
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Employee Contact Database
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Summary of Investment Costs
Upfront Franchise Fees
Minimum: $30,000 Maximum: $65,875
Upfront franchise fees are the one-time payments required to secure rights to operate under an established brand, typically ranging from $20,000 to $100,000+ depending on brand value.
These fees grant access to proprietary business systems, training programs, intellectual property rights, and often territorial exclusivity—essentially purchasing the blueprint for a proven business model.
While separate from ongoing royalties, investors should evaluate these fees against expected returns, comparing fee-to-earnings ratios across opportunities and assessing how effectively franchisors reinvest these funds into system improvements.
Total Investment Costs
Minimum: $280,553 Maximum: $3,004,380
Ongoing Fees
Ongoing franchise fees, typically structured as royalties ranging from 4-8% of gross sales, represent the continuous payments franchisees make to maintain brand affiliation and support services.
These recurring fees fund the franchisor's operational assistance, marketing initiatives, technology updates, and continued brand development—creating a partnership where the franchisor's revenue grows alongside the franchisee's success. In addition to royalties, franchisees often contribute to national advertising funds (usually 1-3% of sales) and may incur technology fees, supply chain markups, or renewal fees depending on the franchise agreement.
Investors should carefully analyze these ongoing costs within their financial projections, as they directly impact profit margins and cash flow throughout the entire franchise relationship.
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