Crown Trophy is operated by Crown Trophy, Inc., based in 9 Skyline Drive. The brand franchises retail stores that sell trophies, medals, plaques, ribbons, desk sets, laminations, and other promotional products for sporting, educational, business, and social events. Franchisees may also offer custom-made signs through the optional "Signs by Crown" product line.
Veterans Discount
In-House Financing
Absentee Ownership
Franchise Term
Renewal Term
Total Units
Franchisee Owned
Franchisor Owned
Crown Trophy provides a comprehensive support system designed to guide you from your first day of training through every stage of your business ownership.
Franchisor's assistance, advertising, computer systems, and training as described in Item 11.
Site selection guidance and consultation; up to one on-site evaluation at franchisor's cost; standard plans and specifications for a prototypical Franchised Business provided at no charge; initial training program; on-site pre-opening and opening supervision and assistance; loan of one copy of the Manual; letterhead stationery, envelopes, business cards and other grand opening materials; Start-Up Package; and, for Signs by Crown, name of at least one approved equipment supplier.
Advice and written materials on managing and operating the Franchised Business; suggested minimum price schedule; in-store assistance following opening; inspections of the Store; and optional advertising plans and promotional materials available at franchisee's expense.
Franchisee must obtain a site within 30 days of notice of approval of the Franchise Agreement, subject to franchisor approval within a designated territory under the Site Selection Addendum; franchisor has 15 days to approve or disapprove a proposed site; franchisee must open within 90 days after the Franchise Agreement date.
Initial training program lasts approximately 8 to 10 days at franchisor headquarters in Hawthorne, New York, covering General Information, Personnel Management, Customer Service Techniques, Sales and Marketing Techniques, Inventory Control, Purchasing Techniques, Bookkeeping, Plaque and Trophy Assembly, Computer Training, and In-Store Management. Mandatory annual conference lasting 4 to 5 days also required.
Franchisee must maintain a full-time marketing program and advertise within its Territory; all advertising subject to franchisor approval; franchisee must purchase a minimum annual supply of Crown catalogs (currently 800); franchisor may create advertising plans and promotional materials.
Franchisor has reserved the right to establish an Advertising Fund but has not done so as of the Disclosure Document date; Advertising Contribution is currently 2% of Gross Sales (may increase to 3%), currently all spent on local advertising rather than the Fund.
Since 2003, franchisor has maintained a Franchise Advisory Council composed of franchise owners and management representatives to enhance sales, profitability and system value.
Franchisor maintains Websites promoting Crown products and stores; franchisee pays an annual Website Services Fee, currently $2,500, which may increase up to 10% per year.
Franchisee must obtain, install and use a required Computer System and Required Software; estimated cost of the Computer System is approximately $4,200; franchisor may request upgrades; annual hardware/software maintenance not expected to exceed $500.
The Confidential Operations Manual comprises 24 sections and 112 pages; franchisee must comply with all provisions as modified by franchisor.