Foot Solutions
Foot Solutions, Inc.
Company Information
104 Interstate North Pkwy. East S.E. Atlanta, GA 30339
We are a Georgia corporation, with our principal place of business located at 223 Roswell St., Suite 202, Alpharetta, Georgia 30009. We were founded on August 21, 2000. We and our franchisees conduct business under the trade names and service marks, 'FOOT SOLUTIONS'. We began offering franchises in September 2000. We are not engaged in any other business activities and have not offered franchises in any other line of business. We have offered an FS License Agreement for a business component within an existing business practice, but this license is no longer offered. In February 2020, Foot Solutions, Inc. was purchased from the original owner of 20 years by a private investor group consisting of high net worth individuals and a family office investment fund. One of the investors, John Prothro, led the group and was appointed Chief Executive Officer of the business at closing of the transaction. Mr. Prothro was tasked by the incoming Board of Directors to build the Foot Solutions brand through a combination of professionalism, capital, and operational expertise. Our agents for service of process are listed in Exhibit D.
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Franchise Rating
Franchimp Summary Rating
5/10
Earning Transparency
1/10
Investment Accessibility
8/10
Franchise System Development
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Distribution of Foot Solutions Franchisee
Employee Contact Database
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Summary of Investment Costs
Upfront Franchise Fees
Minimum: $29,500 Maximum: $29,500
Upfront franchise fees are the one-time payments required to secure rights to operate under an established brand, typically ranging from $20,000 to $100,000+ depending on brand value.
These fees grant access to proprietary business systems, training programs, intellectual property rights, and often territorial exclusivity—essentially purchasing the blueprint for a proven business model.
While separate from ongoing royalties, investors should evaluate these fees against expected returns, comparing fee-to-earnings ratios across opportunities and assessing how effectively franchisors reinvest these funds into system improvements.
Total Investment Costs
Minimum: $121,300 Maximum: $194,800
Ongoing Fees
Ongoing franchise fees, typically structured as royalties ranging from 4-8% of gross sales, represent the continuous payments franchisees make to maintain brand affiliation and support services.
These recurring fees fund the franchisor's operational assistance, marketing initiatives, technology updates, and continued brand development—creating a partnership where the franchisor's revenue grows alongside the franchisee's success. In addition to royalties, franchisees often contribute to national advertising funds (usually 1-3% of sales) and may incur technology fees, supply chain markups, or renewal fees depending on the franchise agreement.
Investors should carefully analyze these ongoing costs within their financial projections, as they directly impact profit margins and cash flow throughout the entire franchise relationship.
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