Grilled Cheese & Co.
MB & AMD Santa Monica LLC
Company Information
6650 LUSK BOULEVARD SUITE B 104 SAN DIEGO, CALIFORNIA 92121
We are a California limited liability company formed on November 15, 2018. Our principal, business address is 6650 Lusk Boulevard Suite 6: 104 San Diego, California 92121. We have np predecessors. Our parent |s MB & AMD Santa Monica LLC, located at 875 PrOspOct Street, Suite 206, La Jolla, California 92037. We conduct business under the name of our limited liability compariy. We; began franchising in 2019. We franchise businesses that operate fast;casual restaurants that feature the sale of sandwiches, grilled Cheese, sandwiches, hamburgers, soups, sajads, macaroni and cheese, sides,' beverages, goods and services (each a "Grater Grilled Cheese Business" and multiple businesses being “Grater Grilled Cheese Businesses”). As of the date of this disdosUfe document, other than offering, selling a.nd supporting Grater Grilled Cheese Businesses, we do not engage In any other business activities, including: operating the type of business' being franchised. Except ,aS described above, we have not previously engaged in any other line of business or offered franchises in any other line of business. Our affiliates: operate Grater Grilled Cheese Businesses, and have done so since‘;2015; but do not provide goods or services to our franchisees. Our affiliates have the same principal business address as us. Other than operating a Grater Griiled Cheese Business our affiliates do not conduct any other business or offer franchises in any line of business. Our agents for service of process and their addresses are attached as Exhibit G,
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Franchise Rating
Franchimp Summary Rating
4/10
Investment Accessibility
4/10
Franchise System Development
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Employee Contact Database
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Summary of Investment Costs
Upfront Franchise Fees
Minimum: N.A Maximum: N.A
Upfront franchise fees are the one-time payments required to secure rights to operate under an established brand, typically ranging from $20,000 to $100,000+ depending on brand value.
These fees grant access to proprietary business systems, training programs, intellectual property rights, and often territorial exclusivity—essentially purchasing the blueprint for a proven business model.
While separate from ongoing royalties, investors should evaluate these fees against expected returns, comparing fee-to-earnings ratios across opportunities and assessing how effectively franchisors reinvest these funds into system improvements.
Total Investment Costs
Minimum: $154,359 Maximum: $380,669
Ongoing Fees
Ongoing franchise fees, typically structured as royalties ranging from 4-8% of gross sales, represent the continuous payments franchisees make to maintain brand affiliation and support services.
These recurring fees fund the franchisor's operational assistance, marketing initiatives, technology updates, and continued brand development—creating a partnership where the franchisor's revenue grows alongside the franchisee's success. In addition to royalties, franchisees often contribute to national advertising funds (usually 1-3% of sales) and may incur technology fees, supply chain markups, or renewal fees depending on the franchise agreement.
Investors should carefully analyze these ongoing costs within their financial projections, as they directly impact profit margins and cash flow throughout the entire franchise relationship.
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