HydroDog
Company Information
8200 Seminole Blvd.
We are a Florida limited liability company formed on August 21, 2014 as Frantank, LLC and changed our name to Hydrodog, LLC on September 20, 2017. Our principal business address is 2861 Executive Drive, Suite 210, Clearwater, Florida 33762. Our phone number is (719) 639 6900, and our website is www.Hydrodog.com. Our agent in Florida for service of process is CliftonLarsonAllen LLP, 201 North Franklin Street, Suite 2500, Tampa, Florida 33602. Our agents for service of process in the states that require franchise registration are disclosed in Exhibit “K.”
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Summary of Investment Costs
Upfront Franchise Fees
Minimum: $50,000 Maximum: $52,500
Upfront franchise fees are the one-time payments required to secure rights to operate under an established brand, typically ranging from $20,000 to $100,000+ depending on brand value.
These fees grant access to proprietary business systems, training programs, intellectual property rights, and often territorial exclusivity—essentially purchasing the blueprint for a proven business model.
While separate from ongoing royalties, investors should evaluate these fees against expected returns, comparing fee-to-earnings ratios across opportunities and assessing how effectively franchisors reinvest these funds into system improvements.
Total Investment Costs
Minimum: $51,550 Maximum: $293,200
Ongoing Fees
Ongoing franchise fees, typically structured as royalties ranging from 4-8% of gross sales, represent the continuous payments franchisees make to maintain brand affiliation and support services.
These recurring fees fund the franchisor's operational assistance, marketing initiatives, technology updates, and continued brand development—creating a partnership where the franchisor's revenue grows alongside the franchisee's success. In addition to royalties, franchisees often contribute to national advertising funds (usually 1-3% of sales) and may incur technology fees, supply chain markups, or renewal fees depending on the franchise agreement.
Investors should carefully analyze these ongoing costs within their financial projections, as they directly impact profit margins and cash flow throughout the entire franchise relationship.
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