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We grant two types of franchises: Our standard franchise café, and Our “Store in a Store” concept. Our standard café is a stand-alone café typically located in an enclosed shopping mall or in a strip shopping center ranging from a kiosk with 150 square feet to a larger space with as much as 3,000 square feet of space. Our “Store in a Store” concept is a scaled-down version of the stand alone café, located inside of another business like a restaurant or other food-related business. This Store in a Store offers additional choices to customers already frequenting the primary existing business in which the franchise is located. The “Store in a Store” can also attract new customers to that location, thereby benefiting both businesses.
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Franchimp Summary Rating
10/10
Investment Accessibility
10/10
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Upfront Franchise Fees
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Upfront franchise fees are the one-time payments required to secure rights to operate under an established brand, typically ranging from $20,000 to $100,000+ depending on brand value.
These fees grant access to proprietary business systems, training programs, intellectual property rights, and often territorial exclusivity—essentially purchasing the blueprint for a proven business model.
While separate from ongoing royalties, investors should evaluate these fees against expected returns, comparing fee-to-earnings ratios across opportunities and assessing how effectively franchisors reinvest these funds into system improvements.
Total Investment Costs
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Ongoing Fees
Ongoing franchise fees, typically structured as royalties ranging from 4-8% of gross sales, represent the continuous payments franchisees make to maintain brand affiliation and support services.
These recurring fees fund the franchisor's operational assistance, marketing initiatives, technology updates, and continued brand development—creating a partnership where the franchisor's revenue grows alongside the franchisee's success. In addition to royalties, franchisees often contribute to national advertising funds (usually 1-3% of sales) and may incur technology fees, supply chain markups, or renewal fees depending on the franchise agreement.
Investors should carefully analyze these ongoing costs within their financial projections, as they directly impact profit margins and cash flow throughout the entire franchise relationship.
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