Choice Hotels International, Inc.
915 Meeting Street, Suite 600
Choice Hotels International, Inc. is a Delaware corporation formed on January 8, 1963, under the name Quality Inns International, Inc. They changed their corporate name to Choice Hotels International, Inc. on July 25, 1990. From November 1, 1996 to October 15, 1997, their corporate name was Choice Hotels Franchising, Inc. Their corporate name has been Choice Hotels International, Inc. since October 15, 1997. Their principal business address is 1 Choice Hotels Circle, Suite 400, Rockville, Maryland 20850.
The franchise agreement attached as Exhibit B to this disclosure document ('Franchise Agreement') will grant you the right to operate the RP Business in a non-exclusive, geographic area ('Territory') using our System and Marks. The distinguishing characteristics of the System include specifications, policies, and procedures for operations; quality of the products and services offered; procedures for sales, management, and financial 2 917322-v1\DALDMS control; customer service; training and assistance; and advertising and promotional programs, all of which we may change, improve, and further develop from time to time. Currently, we provide franchisees the following: (a) onboarding and start-up orientation information and support; (b) advertising sales and publication management tools and support; (c) accounting management tools; (d) customer service tools; and (e) recognition and performance incentives. You will operate your RP Business out of a facility you choose, which may be home based ('Office'). Your Office must be located within a radius of 50 miles from the perimeter of your Territory. From time to time, we may test other publications to determine, among other things, the viability and financial parameters of the publication. If you request to operate a business associated with a test publication that is not part of the RP Business, and we agree, then you and we will enter into the Franchise Agreement and the Test Publication Amendment, which is Attachment to the Franchise Agreement. Test publications may be discontinued at any time we determine without any penalty to us and without any compensation to you. We or other N2 Publishing franchisees may, from time to time, establish one or more national or regional accounts with N2 Publishing advertisers that may be located in, or have offices, branches, or some other presence in your Territory ('Strategic Partners'), if Strategic Partners are relevant to your target market and/or publication, as we determine. We may, at our discretion, permit you to call on these Strategic Partners in an effort to sell advertising to the Strategic Partners in your publication. If you attempt to sell advertising to a Strategic Partner, you must strictly comply with all of our requirements relating to these relationships, including honoring any pricing arrangement agreed to between us and each Strategic Partner. We reserve the right to designate, at any time, any advertiser as a Strategic Partner, including but not limited to those to whom you have already sold advertising. We may also place national or regional advertisements or advertising inserts into your publication at our discretion. We call these 'National Ads.' If we place National Ads in your publication, we will compensate you in accordance with our then-current National Ads Commission policy. We may require your current and future Principals (as defined in the Franchise Agreement) to sign a Principals' Undertaking agreement, binding themselves individually to certain provisions of the Franchise Agreement, including the covenants against competition, solicitation, and disclosure of confidential information, restrictions on transfer, and dispute resolution procedures.
| FDD | Effective Date | Action |
|---|
Franchimp Summary Rating
6/10
Investment Accessibility
6/10
| Year | Units at Start of Year | Units Opened | Units Terminated | Non-Renewals | Re-Acquired by Franchisor | Ceased Operations | Units at End of Year |
|---|
| # | Name | Position | Phone |
|---|
Upfront Franchise Fees
Minimum: $50,000 Maximum: $50,000
Upfront franchise fees are the one-time payments required to secure rights to operate under an established brand, typically ranging from $20,000 to $100,000+ depending on brand value.
These fees grant access to proprietary business systems, training programs, intellectual property rights, and often territorial exclusivity—essentially purchasing the blueprint for a proven business model.
While separate from ongoing royalties, investors should evaluate these fees against expected returns, comparing fee-to-earnings ratios across opportunities and assessing how effectively franchisors reinvest these funds into system improvements.
Total Investment Costs
Minimum: $8,218,173 Maximum: $14,948,447
Ongoing Fees
Ongoing franchise fees, typically structured as royalties ranging from 4-8% of gross sales, represent the continuous payments franchisees make to maintain brand affiliation and support services.
These recurring fees fund the franchisor's operational assistance, marketing initiatives, technology updates, and continued brand development—creating a partnership where the franchisor's revenue grows alongside the franchisee's success. In addition to royalties, franchisees often contribute to national advertising funds (usually 1-3% of sales) and may incur technology fees, supply chain markups, or renewal fees depending on the franchise agreement.
Investors should carefully analyze these ongoing costs within their financial projections, as they directly impact profit margins and cash flow throughout the entire franchise relationship.
Secure your E2 visa in the U.S. by investing in this franchise—with down payments starting at just $100k
Learn About E2 Visa OpportunitiesHelp us ensure accurate and up-to-date information by claiming this franchise. Fill out the form below to provide details, and we'll populate the page with your input.
Ask us anything about this Franchise