Play It Again Sports
Winmark Corp.
Company Information
605 Highway 169 N, Suite 400 Minneapolis, Minnesota 55441
Winmark Corporation was incorporated under the laws of the State of Minnesota on July 20, 1988 under the name “Play It Again Sports Franchise Corporation.” In July 1993, Winmark’s corporate name was changed from “Play It Again Sports Franchise Corporation” to “Grow Biz International, Inc.” In November 2001, their corporate name was changed from “Grow Biz International, Inc.” to “Winmark Corporation.” Winmark’s principal business address is 605 Highway 169 N, Suite 400, Minneapolis, Minnesota 55441. Winmark also conducts business in 4 other separate lines of businesses under the names Once Upon A Child®, Music Go Round®, Plato’s Closet® and Style Encore®.
Not Available
1 Ongoing Lawsuits
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Franchise Rating
Franchimp Summary Rating
7/10
Earning Transparency
7/10
Investment Accessibility
7/10
Summary of potential earnings
$480,982 / unit
Average Gross Profit During 2020Sports & Recreation
$921,510 / unit
Average Revenue During 2020Sports & Recreation
Franchise System Development
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Distribution of Play It Again Sports Franchisee
Employee Contact Database
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Summary of Investment Costs
Upfront Franchise Fees
Minimum: $43,300 Maximum: $46,800
Upfront franchise fees are the one-time payments required to secure rights to operate under an established brand, typically ranging from $20,000 to $100,000+ depending on brand value.
These fees grant access to proprietary business systems, training programs, intellectual property rights, and often territorial exclusivity—essentially purchasing the blueprint for a proven business model.
While separate from ongoing royalties, investors should evaluate these fees against expected returns, comparing fee-to-earnings ratios across opportunities and assessing how effectively franchisors reinvest these funds into system improvements.
Total Investment Costs
Minimum: $314,300 Maximum: $420,800
Ongoing Fees
Ongoing franchise fees, typically structured as royalties ranging from 4-8% of gross sales, represent the continuous payments franchisees make to maintain brand affiliation and support services.
These recurring fees fund the franchisor's operational assistance, marketing initiatives, technology updates, and continued brand development—creating a partnership where the franchisor's revenue grows alongside the franchisee's success. In addition to royalties, franchisees often contribute to national advertising funds (usually 1-3% of sales) and may incur technology fees, supply chain markups, or renewal fees depending on the franchise agreement.
Investors should carefully analyze these ongoing costs within their financial projections, as they directly impact profit margins and cash flow throughout the entire franchise relationship.
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