Priceless Car & Truck Rental
Priceless Rent-A-Car, LLC
Company Information
11411RockvillePikeRockville,Maryland20852
NP Franchise Group is a Maryland limited liability company, originally organized as Priceless Rent-A-Car, LLC on March 29, 2004. In June 2018, Priceless Rent-A-Car, LLC was renamed, “NP Franchise Group, LLC.” Their principal business address is 11411 Rockville Pike, Rockville, MD 20852. Their Franchise Service Center is located at 13900 Laurel Lakes Avenue, Suite 100, Laurel, MD 20707. They and their predecessors have offered vehicle rental businesses using the “Priceless” name and marks since 1996, and they also began offering franchises for vehicle rental businesses under the “NextCar” name in January 2015.
Not Available
1 Directors with Prior Bankruptcies
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Franchise Rating
Franchimp Summary Rating
4/10
Investment Accessibility
4/10
Franchise System Development
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Distribution of Priceless Car & Truck Rental Franchisee
Employee Contact Database
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Summary of Investment Costs
Upfront Franchise Fees
Minimum: $22,500 Maximum: $125,000
Upfront franchise fees are the one-time payments required to secure rights to operate under an established brand, typically ranging from $20,000 to $100,000+ depending on brand value.
These fees grant access to proprietary business systems, training programs, intellectual property rights, and often territorial exclusivity—essentially purchasing the blueprint for a proven business model.
While separate from ongoing royalties, investors should evaluate these fees against expected returns, comparing fee-to-earnings ratios across opportunities and assessing how effectively franchisors reinvest these funds into system improvements.
Total Investment Costs
Minimum: $362,925 Maximum: $1,077,037
Ongoing Fees
Ongoing franchise fees, typically structured as royalties ranging from 4-8% of gross sales, represent the continuous payments franchisees make to maintain brand affiliation and support services.
These recurring fees fund the franchisor's operational assistance, marketing initiatives, technology updates, and continued brand development—creating a partnership where the franchisor's revenue grows alongside the franchisee's success. In addition to royalties, franchisees often contribute to national advertising funds (usually 1-3% of sales) and may incur technology fees, supply chain markups, or renewal fees depending on the franchise agreement.
Investors should carefully analyze these ongoing costs within their financial projections, as they directly impact profit margins and cash flow throughout the entire franchise relationship.
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