PROSE Holding Company, LLC
4250 North Drinkwater Blvd., #300 Scottsdale, AZ 85251
We are an Arizona limited liability company formed on January 25, 2017. We maintain our principal place of business at 4250 North Drinkwater Blvd., #300, Scottsdale, AZ 85251. We conduct business under our corporate name and the trademark “PROSE”. Our agents for service of process are disclosed in Exhibit A to this disclosure document. We began offering franchises for Salons (see below) and area representatives on December 18, 2017. We have participated in the business of soliciting and screening prospective franchisees, which you will be doing as an area representative, and have rendered the services and support to franchisees that you will also be required to do as an area representative. Our affiliate operates PROSE Salons and is familiar with the services and support necessary. We do not engage in any types of business activities other than franchising and providing services to our franchisees. Our affiliate PROSE Boutiques, LLC (“PB”) operates PROSE Salons similar to the ones operated under Franchise Agreements. We have not offered, nor do we currently offer, franchises in other lines of businesses.
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Franchimp Summary Rating
5/10
Earning Transparency
4/10
Investment Accessibility
5/10
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Upfront Franchise Fees
Minimum: $35,500 Maximum: $45,500
Upfront franchise fees are the one-time payments required to secure rights to operate under an established brand, typically ranging from $20,000 to $100,000+ depending on brand value.
These fees grant access to proprietary business systems, training programs, intellectual property rights, and often territorial exclusivity—essentially purchasing the blueprint for a proven business model.
While separate from ongoing royalties, investors should evaluate these fees against expected returns, comparing fee-to-earnings ratios across opportunities and assessing how effectively franchisors reinvest these funds into system improvements.
Total Investment Costs
Minimum: $328,750 Maximum: $570,109
Ongoing Fees
Ongoing franchise fees, typically structured as royalties ranging from 4-8% of gross sales, represent the continuous payments franchisees make to maintain brand affiliation and support services.
These recurring fees fund the franchisor's operational assistance, marketing initiatives, technology updates, and continued brand development—creating a partnership where the franchisor's revenue grows alongside the franchisee's success. In addition to royalties, franchisees often contribute to national advertising funds (usually 1-3% of sales) and may incur technology fees, supply chain markups, or renewal fees depending on the franchise agreement.
Investors should carefully analyze these ongoing costs within their financial projections, as they directly impact profit margins and cash flow throughout the entire franchise relationship.
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