Residence Inn by Marriott
Marriott International, Inc.
Company Information
10400 Fernwood Road Bethesda, Maryland 20817
Marriott International, Inc. incorporated under the laws of the State of Delaware in 1997. Their principal business address is 10400 Fernwood Road, Bethesda, Maryland 20817.
Residence Inn hotels are residential-style hotels designed to offer high quality accommodations and related services to the traveling public. Residence Inn hotels feature spacious suites, and cater to business persons, groups, families, and vacationers, depending on their location and market orientation. Hotels typically feature a mix of 60 to 150 studio, 1-bedroom, and 2- bedroom suites with “zoned” spaces for sleeping, bathing, and relaxing (i.e., living room), and fully equipped kitchens. Hotels must offer a complimentary buffet breakfast, and weekly evening social events. Hotels also feature a branded pantry/vending concept referred to as “The Market,” meeting rooms, a buffet area that can be shielded from view, a guest laundry room, vending, and storage. All franchised Residence Inn hotels in the United States and Canada are part of a single system. If approved, we will offer you a non-exclusive franchise to use our “system” in connection with the establishment, development, and operation of a Residence Inn hotel at a specific location. The “system” consists of the “Residence Inn” trademark and other trademarks, design criteria, and specifications for Residence Inn hotels; high standards of cleanliness, quality, and service; training programs and materials; advertising, marketing, and promotional programs, including loyalty programs; a reservation system; a property management system; a revenue management system; and a quality assurance program. We may unilaterally add to, merge, discontinue, or otherwise modify components of the system at any time. Modifications to the system may be made for all Residence Inn hotels or any category of those hotels. A category may have specific physical and operating standards or merely be a descriptive designation or another designation as we determine.
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Franchise Rating
Franchimp Summary Rating
3/10
Investment Accessibility
3/10
Franchise System Development
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Distribution of Residence Inn by Marriott Franchisee
Employee Contact Database
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Summary of Investment Costs
Upfront Franchise Fees
Minimum: $156,300 Maximum: $231,200
Upfront franchise fees are the one-time payments required to secure rights to operate under an established brand, typically ranging from $20,000 to $100,000+ depending on brand value.
These fees grant access to proprietary business systems, training programs, intellectual property rights, and often territorial exclusivity—essentially purchasing the blueprint for a proven business model.
While separate from ongoing royalties, investors should evaluate these fees against expected returns, comparing fee-to-earnings ratios across opportunities and assessing how effectively franchisors reinvest these funds into system improvements.
Total Investment Costs
Minimum: $15,457,410 Maximum: $45,415,710
Ongoing Fees
Ongoing franchise fees, typically structured as royalties ranging from 4-8% of gross sales, represent the continuous payments franchisees make to maintain brand affiliation and support services.
These recurring fees fund the franchisor's operational assistance, marketing initiatives, technology updates, and continued brand development—creating a partnership where the franchisor's revenue grows alongside the franchisee's success. In addition to royalties, franchisees often contribute to national advertising funds (usually 1-3% of sales) and may incur technology fees, supply chain markups, or renewal fees depending on the franchise agreement.
Investors should carefully analyze these ongoing costs within their financial projections, as they directly impact profit margins and cash flow throughout the entire franchise relationship.
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