Ritual
Company Information
1100 N. Lake Shore Drive
We formed the entity, Ritual Franchising Company LLC in the state of Illinois on August 21, 2019. Our principal business is the offering and awarding of franchises to independently operate a Ritual Hot Yoga Studio that utilizes the proprietary marks (the “Marks”) and the business operations system (the “System”) developed by us and our affiliates. We have been involved in the yoga industry since 2015. Our principal business address is 1100 N. Lake Shore Drive, Chicago, Illinois 60611. We do business under our corporate name, and the trade name ‘Ritual Hot Yoga’ or ‘Ritual’. We have no predecessor company. We do not have a parent company, and we are not a subsidiary of any other company. We do not do business under any other name. We do not currently own or operate any locations.
Not Available
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Franchise Rating
Franchimp Summary Rating
5/10
Earning Transparency
7/10
Investment Accessibility
3/10
Summary of potential earnings
$229,597 / unit
Average Gross Profit During 2020Fitness Centers & Gyms
$458,058 / unit
Average Revenue During 2020Fitness Centers & Gyms
Franchise System Development
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Employee Contact Database
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Summary of Investment Costs
Upfront Franchise Fees
Minimum: $57,000 Maximum: $57,000
Upfront franchise fees are the one-time payments required to secure rights to operate under an established brand, typically ranging from $20,000 to $100,000+ depending on brand value.
These fees grant access to proprietary business systems, training programs, intellectual property rights, and often territorial exclusivity—essentially purchasing the blueprint for a proven business model.
While separate from ongoing royalties, investors should evaluate these fees against expected returns, comparing fee-to-earnings ratios across opportunities and assessing how effectively franchisors reinvest these funds into system improvements.
Total Investment Costs
Minimum: $297,160 Maximum: $490,000
Ongoing Fees
Ongoing franchise fees, typically structured as royalties ranging from 4-8% of gross sales, represent the continuous payments franchisees make to maintain brand affiliation and support services.
These recurring fees fund the franchisor's operational assistance, marketing initiatives, technology updates, and continued brand development—creating a partnership where the franchisor's revenue grows alongside the franchisee's success. In addition to royalties, franchisees often contribute to national advertising funds (usually 1-3% of sales) and may incur technology fees, supply chain markups, or renewal fees depending on the franchise agreement.
Investors should carefully analyze these ongoing costs within their financial projections, as they directly impact profit margins and cash flow throughout the entire franchise relationship.
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