Signarama
United Franchise Group
Company Information
2121 Vista Parkway
Sign*A*Rama Inc. is a corporation incorporated in April 1987 in the State of Florida. They do business under our corporate name, “Sign*A*Rama Inc.” and their trade name “Signarama.”Their principal place of business is 2121 Vista Parkway, West Palm Beach, FL 33411.
SAR offers to you, our customer, and the right to own and operate a full service Signarama Sign Center (a Center”) of your own. In your Center you will use our trademark, trade name, proven and sophisticated procedures and trade secrets. You will produce, fabricate, install and/or sell magnetic signs, boat and vehicle lettering, paper and laminated signs, banners and posters, show cards, vinyl lettering, menu boards, reflective signs, name plates, interior/exterior signage, window lettering, mobile signs, retail displays, store fronts, trade show graphics, architectural and directional markings, wood signs, engraved signs, Americans With Disabilities Act (ADA) signage, and electric and neon signs. That's quite a list of product offerings! As Ray Titus often says, “A business with no sign is a sign of no business.” Your competitors include independent sign shops, franchisees of other sign businesses and to a lesser degree, commercial sign shops. Your customer base will primarily be businesses, industrial parks, retail centers, large corporations, etc. The market for signs in the United States is mature with demand increasing for electronic signage incorporating the latest technology. We encourage you to seek legal counsel regarding state and local laws that may affect your Sign Center. Many states, and/or municipalities regulate the use of signage and the products you can offer through your Sign Center. Some states also have laws that require persons who install signs to have a contractor license. For example, California requires that, unless you are a licensed contractor, you are prohibited from installing signs in excess of $500, the State of Nevada requires you to have a contractor's license in order to install signs of any type or value, and the State of Texas requires you to use a licensed electrical contractor to install electrical signs.
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Franchise Rating
Franchimp Summary Rating
4/10
Investment Accessibility
4/10
Franchise System Development
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Distribution of Signarama Franchisee
Employee Contact Database
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Summary of Investment Costs
Upfront Franchise Fees
Minimum: $49,500 Maximum: $201,999
Upfront franchise fees are the one-time payments required to secure rights to operate under an established brand, typically ranging from $20,000 to $100,000+ depending on brand value.
These fees grant access to proprietary business systems, training programs, intellectual property rights, and often territorial exclusivity—essentially purchasing the blueprint for a proven business model.
While separate from ongoing royalties, investors should evaluate these fees against expected returns, comparing fee-to-earnings ratios across opportunities and assessing how effectively franchisors reinvest these funds into system improvements.
Total Investment Costs
Minimum: $120,205 Maximum: $318,244
Ongoing Fees
Ongoing franchise fees, typically structured as royalties ranging from 4-8% of gross sales, represent the continuous payments franchisees make to maintain brand affiliation and support services.
These recurring fees fund the franchisor's operational assistance, marketing initiatives, technology updates, and continued brand development—creating a partnership where the franchisor's revenue grows alongside the franchisee's success. In addition to royalties, franchisees often contribute to national advertising funds (usually 1-3% of sales) and may incur technology fees, supply chain markups, or renewal fees depending on the franchise agreement.
Investors should carefully analyze these ongoing costs within their financial projections, as they directly impact profit margins and cash flow throughout the entire franchise relationship.
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