Starting Strength
Strength Train LLC
Company Information
2976 E. State Street, Suite 120, #2062 Eagle, Idaho 83616
Strength Train LLC is an Idaho limited liability company. We were formed in California on February 2, 2018, as Strength Train LLC, a California limited liability company. In December of 2020, we began the process of changing our corporate domicile from California to Idaho. In doing so, we domesticated into Idaho and became Strength Train LLC, an Idaho limited liability company. As a result of domestication out of California and into Idaho, we dissolved our California limited liability company, effective December 25, 2020, and all its assets and liabilities became the assets and liabilities of the Idaho limited liability company. The domestication process was complete and effective as of September 24, 2021. We do business under the trade name 'Starting Strength Gyms'. Our principal business address is 2976 E. State Street, Suite 120, #2062, Eagle, Idaho 83616, and our telephone number is (208) 314-1924. We do not conduct business under any other name.
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Franchise Rating
Franchimp Summary Rating
3/10
Investment Accessibility
3/10
Franchise System Development
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Employee Contact Database
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Summary of Investment Costs
Upfront Franchise Fees
Minimum: $53,412 Maximum: $80,097
Upfront franchise fees are the one-time payments required to secure rights to operate under an established brand, typically ranging from $20,000 to $100,000+ depending on brand value.
These fees grant access to proprietary business systems, training programs, intellectual property rights, and often territorial exclusivity—essentially purchasing the blueprint for a proven business model.
While separate from ongoing royalties, investors should evaluate these fees against expected returns, comparing fee-to-earnings ratios across opportunities and assessing how effectively franchisors reinvest these funds into system improvements.
Total Investment Costs
Minimum: $235,156 Maximum: $699,305
Ongoing Fees
Ongoing franchise fees, typically structured as royalties ranging from 4-8% of gross sales, represent the continuous payments franchisees make to maintain brand affiliation and support services.
These recurring fees fund the franchisor's operational assistance, marketing initiatives, technology updates, and continued brand development—creating a partnership where the franchisor's revenue grows alongside the franchisee's success. In addition to royalties, franchisees often contribute to national advertising funds (usually 1-3% of sales) and may incur technology fees, supply chain markups, or renewal fees depending on the franchise agreement.
Investors should carefully analyze these ongoing costs within their financial projections, as they directly impact profit margins and cash flow throughout the entire franchise relationship.
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