SUPERCUTS
Regis Corporation
Company Information
3701 Wayzata Boulevard, Suite 600
The franchisor is Supercuts, Inc., a Delaware corporation, established in 1987, and is a wholly-owned subsidiary of Regis Corporation. Its principal business address is 3701 Wayzata Boulevard, Suite 600, Minneapolis, Minnesota 55416.
Supercuts’ strategy is to provide consistent, convenient, high quality hair care services and products at low prices. While many other hair care stores offer chemical treatments such as perms, Supercuts' services are generally limited to haircuts, shampoos, blow-drys, and color services. SUPERCUTS Stores are conveniently located in strip shopping centers and designed to create an attractive and appealing atmosphere. The market is well-developed and competitive. The SUPERCUTS business is not seasonal.
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Franchise Rating
Franchimp Summary Rating
8/10
Earning Transparency
7/10
Investment Accessibility
9/10
Summary of potential earnings
$264,304 / unit
Average Revenue During 2022Beauty related services
Franchise System Development
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Distribution of SUPERCUTS Franchisee
Employee Contact Database
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Summary of Investment Costs
Upfront Franchise Fees
Minimum: $53,340 Maximum: $55,420
Upfront franchise fees are the one-time payments required to secure rights to operate under an established brand, typically ranging from $20,000 to $100,000+ depending on brand value.
These fees grant access to proprietary business systems, training programs, intellectual property rights, and often territorial exclusivity—essentially purchasing the blueprint for a proven business model.
While separate from ongoing royalties, investors should evaluate these fees against expected returns, comparing fee-to-earnings ratios across opportunities and assessing how effectively franchisors reinvest these funds into system improvements.
Total Investment Costs
Minimum: $185,930 Maximum: $323,460
Ongoing Fees
Ongoing franchise fees, typically structured as royalties ranging from 4-8% of gross sales, represent the continuous payments franchisees make to maintain brand affiliation and support services.
These recurring fees fund the franchisor's operational assistance, marketing initiatives, technology updates, and continued brand development—creating a partnership where the franchisor's revenue grows alongside the franchisee's success. In addition to royalties, franchisees often contribute to national advertising funds (usually 1-3% of sales) and may incur technology fees, supply chain markups, or renewal fees depending on the franchise agreement.
Investors should carefully analyze these ongoing costs within their financial projections, as they directly impact profit margins and cash flow throughout the entire franchise relationship.
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