The Pretzel Twister
Company Information
3705 Mason Road New Hill, NC 27562
To simplify the language in this Disclosure Document, "We" or "Pretzel Twister" means Mr. Twister Pretzels, Inc., the Franchisor, a Florida corporation, with its principal place of business at 3705 Mason Road, New Hill, North Carolina, 27562. "You" means the person(s) who buys the franchise. The Franchisor was incorporated on February 17, 1992. The Pretzel Twister concept was first franchised by our subsidiary, The Pretzel Twister, Inc., a wholly owned subsidiary that we set up in 1993 to act as franchisor, and to separate the franchise activities from our company store operation. That company is referred to in this Disclosure Document as our Predecessor. In 1998, our Predecessor assigned the franchise agreements to us, at the time that we merged with our Predecessor. We have no affiliates or Parent company. Our Predecessor began offering franchises in March, 1993, and we started offering franchises in 1998. Our Predecessor ceased to exist after the merger in 1998. Effective August 1, 2004, all of the outstanding shares of the capital stock of Pretzel Twister were sold to Bobby Wang, a long time Pretzel Twister franchisee. As a result of that sale, our corporate headquarters was moved from Naples, Florida to Cary, North Carolina. The company has also changed its fiscal year from September 30th to December 31st of each year
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Franchise Rating
Franchimp Summary Rating
10/10
Investment Accessibility
10/10
Franchise System Development
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Distribution of The Pretzel Twister Franchisee
Employee Contact Database
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Summary of Investment Costs
Upfront Franchise Fees
Minimum: $25,000 Maximum: $25,000
Upfront franchise fees are the one-time payments required to secure rights to operate under an established brand, typically ranging from $20,000 to $100,000+ depending on brand value.
These fees grant access to proprietary business systems, training programs, intellectual property rights, and often territorial exclusivity—essentially purchasing the blueprint for a proven business model.
While separate from ongoing royalties, investors should evaluate these fees against expected returns, comparing fee-to-earnings ratios across opportunities and assessing how effectively franchisors reinvest these funds into system improvements.
Total Investment Costs
Minimum: $121,700 Maximum: $220,000
Ongoing Fees
Ongoing franchise fees, typically structured as royalties ranging from 4-8% of gross sales, represent the continuous payments franchisees make to maintain brand affiliation and support services.
These recurring fees fund the franchisor's operational assistance, marketing initiatives, technology updates, and continued brand development—creating a partnership where the franchisor's revenue grows alongside the franchisee's success. In addition to royalties, franchisees often contribute to national advertising funds (usually 1-3% of sales) and may incur technology fees, supply chain markups, or renewal fees depending on the franchise agreement.
Investors should carefully analyze these ongoing costs within their financial projections, as they directly impact profit margins and cash flow throughout the entire franchise relationship.
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