Quality Is Our Recipe, LLC
One Dave Thomas Boulevard
Quality Is Our Recipe, LLC is a Delaware limited liability company formed in April 2015. Quality does business and intends to do business under the names “Wendy’s” and “Wendy’s Old Fashioned Hamburgers.” Quality’s principal business address is One Dave Thomas Boulevard, Dublin, Ohio 43017. One of their predecessors and intermediate corporate parents is Wendy’s International, LLC, an Ohio limited liability company which has been doing business since November, 1969, when it opened its first Wendy’s Restaurant in Columbus, Ohio.
Quality grants franchises for the operation of Wendy’s Restaurants, Quality and/or its affiliates also own and operate Wendy’s Restaurants (“Company Restaurants”) and on occasion lease and sell Wendy’s Restaurants as well as other real estate interests owned by Quality and/or its affiliates. The only franchise currently offered by Quality is a franchise to own and operate Wendy’s Restaurants. Quality has not offered franchises in any other line of business. As of December 30, 2018, there were 5,810 Wendy’s Restaurants operating in the United States and 901 Wendy’s Restaurants operating outside the United States. Of the total in the United States, 5,457 are franchised and 353 are company operated. R. Dave Thomas was the founder of Wendy’s. The person (or persons) who signs a Franchise Agreement with Quality will be referred to in this disclosure document as “you.” Certain provisions of the Franchise Agreement will also apply to your partners (if you are a partnership), to your shareholders (if you are a corporation), and to certain other parties involved in your business, like guarantors, managers and operators. You will be required to operate your Wendy’s Restaurant in accordance with the Franchise Agreement and Quality’s standards and specifications. The Franchise Agreement is attached to this disclosure document as Exhibit B. In some unique instances, Quality may modify certain provisions of the Franchise Agreement which pertain to specific non-traditional locations like those described in Item 12 of this disclosure document. A franchisee may be required to enter into a Development Agreement (Exhibit C) in some situations, such as the purchase of a Company Restaurant from Quality and/or one of its affiliates, or in other instances. In addition, a franchisee may be required to sign a Relationship Agreement (Exhibit D) in some situations, including the purchase of a Company Restaurant from Quality and/or one of its affiliates, significant transfers of interest, and joint capital and market plans in which Quality and/or one of its affiliates is providing consideration or accommodations.
3 Ongoing Lawsuits
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Franchimp Summary Rating
4/10
Earning Transparency
7/10
Franchise Attrition
4/10
Investment Accessibility
1/10
$1,750,838 / unit
Average Revenue During 2020Quick Service Restaurants (QSR)
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Upfront Franchise Fees
Minimum: $55,000 Maximum: $55,000
Upfront franchise fees are the one-time payments required to secure rights to operate under an established brand, typically ranging from $20,000 to $100,000+ depending on brand value.
These fees grant access to proprietary business systems, training programs, intellectual property rights, and often territorial exclusivity—essentially purchasing the blueprint for a proven business model.
While separate from ongoing royalties, investors should evaluate these fees against expected returns, comparing fee-to-earnings ratios across opportunities and assessing how effectively franchisors reinvest these funds into system improvements.
Total Investment Costs
Minimum: $310,095 Maximum: $2,828,707
Ongoing Fees
Ongoing franchise fees, typically structured as royalties ranging from 4-8% of gross sales, represent the continuous payments franchisees make to maintain brand affiliation and support services.
These recurring fees fund the franchisor's operational assistance, marketing initiatives, technology updates, and continued brand development—creating a partnership where the franchisor's revenue grows alongside the franchisee's success. In addition to royalties, franchisees often contribute to national advertising funds (usually 1-3% of sales) and may incur technology fees, supply chain markups, or renewal fees depending on the franchise agreement.
Investors should carefully analyze these ongoing costs within their financial projections, as they directly impact profit margins and cash flow throughout the entire franchise relationship.
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