Play Street Museum

We offer and sell franchises for 'Play Street Museum' locations ('PSM Locations'). PSM Locations are businesses operating under our Proprietary Marks (defined below) in buildings that bear our interior and/or exterior trade dress. PSM Locations are clean, upscale, and educationally focused children's museums, targeted primarily to children eight years of age and under, to provide entertainment in a stimulating learning environment of creative and dramatic play. A 'Play Street Museum' location is an 'edutainment' concept providing superior quality play and educational experiences to young children and their families in an upscale, thematic, and interactive environment. PSM Locations offer public open play, private parties, special events, and classes as well as upscale retail space. We have offered franchises for PSM Locations since the fourth quarter of 2016. We do not conduct business in any other line of business and do not offer, and have not offered in the past, franchises in any other line of business. Our affiliate, Ventures (see below), through its single-purpose subsidiaries, operates our company-operated PSM Locations, and has operated PSM Locations since 2014. There are currently two company operated PSM Locations, each of which is located in Texas.