8/10

Franchimp Summary Rating

8 /10
Lower than 21% of peers

Franchise Summary

Description
You will operate an Auntie Anne’s® retail shop offering fresh baked soft pretzels, lemonade and related foods and beverages.
Company Background
Auntie Anne's is the world's largest manufacturer and franchisor of fresh baked pretzels and related food and beverages. Auntie Anne's has been making hand-rolled, delicious pretzel products since 1988. The company began with one small kiosk in a Philadelphia mall that was an instant success due to its warm Pennsylvania Dutch welcome, friendly service, freshness and quality. Today, there are over 1,200 Auntie Anne's locations worldwide including our newest stores in China. We offer franchise opportunities for entrepreneurs looking to join one of the fastest growing franchises in America!
Franchise Opportunity
Operating a food business can be incredibly difficult, with so many things to keep track of. From finding the right location and equipment, to hiring the right employees and keeping up with inventory, there's a lot that goes into running a successful food business. Auntie Anne's offers franchisees the support they need to run their business smoothly. With over 30 years of experience, we provide our franchisees with everything they need to succeed, from training and marketing materials, to recipes and operational support.
Corporate Structure
Auntie Anne’s Franchisor SPV LLC is a Delaware limited liability company organized on February 2, 2017. Their principal place of business is 5620 Glenridge Drive NE, Atlanta, Georgia 30342. They are a direct, wholly-owned subsidiary of FOCUS Brands Systems LLC, a Delaware limited liability company. They have offered Auntie Anne’s® franchises since April 2017.
Investment and Franchisee Fees
The total investment necessary to begin operation of an Auntie Anne’s® franchise ranges from $156,350 to $445,000. This includes $30,000 to $30,400 that must be paid to the franchisor or their affiliates. The total investment necessary to begin operation of a Shop within a temporary stand in a farmers’ market, a concession trailer, or a food truck (a “Concession Shop”) is $98,350 to $253,000. This includes $10,000 to $10,400 that must be paid to the franchisor or their affiliates.

Earnings Transparency

7 /10
This Franchise discloses slightly more information about the financial performance of their franchisees compared to other franchises in the same industry

Why do some franchises disclose more than others?
There are many reasons why a brand may choose to not include item 19 on their FDD: they could be a newer franchise, they may be in a unique industry that is not super profitable or well-known yet

Financial Performance of "Enclosed Mall" Units

Average Revenue Per Unit

Compared vs. QSR Industry

$707,259 / unit

Franchise Type: Enclosed Mall

Average Revenue During 2022

$707,259
$282,742
Industry Low
$3,261,971
Industry High

Financial Performance of "Outlet" Units

Average Revenue Per Unit

Compared vs. QSR Industry

$792,238 / unit

Franchise Type: Outlet

Average Revenue During 2022

$792,238
$282,742
Industry Low
$3,261,971
Industry High

Financial Performance of "Airport" Units

Average Revenue Per Unit

Compared vs. QSR Industry

$1,506,362 / unit

Franchise Type: Airport

Average Revenue During 2022

$1,506,362
$282,742
Industry Low
$3,261,971
Industry High

Financial Performance of "Cinnabon Co Branded" Units

Average Revenue Per Unit

Compared vs. QSR Industry

$1,021,505 / unit

Franchise Type: Cinnabon Co Branded

Average Revenue During 2022

$1,021,505
$282,742
Industry Low
$3,261,971
Industry High

Employee Contact Database

# Name Position Phone Number Email Address

Distribution of Auntie Anne's Franchisees

Auntie Anne's Franchise System Development in 2022

FAQ

How much investment do I need to start my own Auntie Anne's business?
Franchisees typically require at least $23,600 to $503,500 investment to get their Auntie Anne's business started
What are the initial franchise fees for Auntie Anne's?
Franchisees typically need to pay at least $8,500 in fees directly to Auntie Anne's in order to earn the right to launch their business
How much money can I make with a Auntie Anne's franchise? What are the average revenues for a typical Auntie Anne's business?
We estimate that the average revenue of an individual Auntie Anne's unit is approximately $707,259. We based this on Item 19 in franchise disclosure document
How long do I need to commit to running a Auntie Anne's unit? What is my contractual commitment?
Auntie Anne's franchisees are typically required to sign up to a 20 year contract initially. The renewal length is 20 years. You can of course exit early but don’t expect to get any refund!

Accessibility

8 /10
The Franchisor's investment costs ranges from $213,540 to $475,750 which is Much Lower than the $0 to $0 average in the QSR industry
What determines the investment cost?
Item 7 of the Franchise Disclosure Document lays out the full list of initial investment costs, including the fee payable to the franchisor, security deposits, equipment, professional fees etc

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