The Franchise being offered by EMERGING VISION, INC. ("EVI") is for the operation of a retail opticalcenter (the "Center"), generally being operated under the name STERLING OPTICAL, but which alsomay be operated under such other name as EVI may authorize or require, offering, for sale, prescription and non prescription eye wear and related items and services, which Centers, in mostcases, offer the services of an employed or otherwise affiliated optometrist or other eye careprofessional and also receive and fill prescriptions for eyeglasses and contact lenses from unaffiliatedoptometrists and ophthalmologists.
Company Background
At Sterling Optical, our mission is to provide the most comprehensive eye care experience possible with unsurpassed customer service. We are committed to providing only the best in eyewear and optical services for all of your needs - from routine eye exams, contact lens fittings, custom prescription frames, sunglasses or safety glasses. Whether you're a new patient or have been with us for years, we'll treat you like family.
Franchise Opportunity
A lot of people need glasses, but don't have time to go to the optometrist. You probably know someone who needs glasses but hasn't had time to go to the optometrist. Even if they have an appointment, they might not have the time or money for a full exam. Sterling Optical is a retail optical center that offers prescription and non-prescription eye wear and related items and services. We offer a wide variety of frames, sunglasses, and contact lenses at an affordable price. Plus, we have a no-hassle return policy so you can find the perfect pair of glasses for you.
Corporate Structure
Emerging Vision, Inc. is a New York corporation. It was incorporated in January 1992 under the name Sterling Acquisition, Inc. It changed its name in 1992 to Sterling Vision, Inc. and, in April 2000, its name was changed to Emerging Vision, Inc. EVI currently maintains its principal business address at 520 Eighth Avenue, 23rd Floor, New York, New York 10018.
Investment and Franchisee Fees
The total investment necessary to begin operation of a Sterling Optical franchised business is presently estimated to range from: $158,920 to $830,180, if your Franchise relates to a newly built Center; $66,660 to $2,110,180, if your Franchise relates to an existing Center which, at the time you acquire your Franchise, is being operated by either EVI or another Franchisee; and $34,310 to $525,180, if you are converting your existing retail optical store to a Franchised Center.
Earnings Transparency
1 /10
This Franchise discloses much less information about the financial performance of their franchisees compared to other franchises in the same industry
Why do some franchises disclose more than others?
There are many reasons why a brand may choose to not include item 19 on their FDD: they could be a newer franchise, they may be in a unique industry that is not super profitable or well-known yet
Franchisee Attrition
10 /10
This franchise's rate of attrition in 2023
of 0.00%
was
Lower
than the 4% in the Health & Fitness industry. Generally speaking, a higher rate of attrition represents a less stable franchise system and a lower rate of attrition indicates a more successful system
What's Included in franchise attrition?
We define the franchisee attrition rate as the sum of terminations, re-acquisitions by
franchisor, non-renewals, and ceased operations, divided by the number of outlest at the start of the year.
It is a strong indicator of the strength of the underlying operating model
Franchise Disclosure Documents
FDD
Effective Date
Distribution of Sterling Optical Franchisees
Sterling Optical Franchise System Development in 2021
FAQ
How much investment do I need to start my own Sterling Optical business?
Franchisees typically require at least
$158,920 to
$829,180 investment to get their
Sterling Optical business started
What are the initial franchise fees for Sterling Optical?
Franchisees typically need to pay at least
$10,000 in fees directly to
Sterling Optical in order to earn the right to launch their business
How much money can I make with a Sterling Optical franchise? What are
the average revenues for a typical Sterling Optical business?
We haven’t done the math on how much revenue a typical
Sterling Optical brings in each year. We estimate that other
franchisees in the Health & Fitness industry generate
$0 revenue, so we would expect
Sterling Optical to generate a similar amount
How long do I need to commit to running a Sterling Optical unit? What
is my contractual commitment?
Sterling Optical franchisees are typically required to sign up to a
10 year contract initially. The renewal length
is 10 years. You can of course exit early but
don’t expect to get any refund!
Accessibility
5 /10
The Franchisor's investment costs ranges from
$60,195 to $314,334
which is
Much Lower
than the $322,949 to $669,726 average in the Health & Fitness industry
What determines the investment cost?
Item 7 of the Franchise Disclosure Document lays out the full list of initial investment costs, including the fee payable to the franchisor, security deposits, equipment, professional fees etc
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