5/10

Franchimp Summary Rating

4 /10
Lower than 63% of peers
5 /10
Higher than 52% of peers

Franchise Summary

Description
The franchise is to operate a business under EDIBLE, EDIBLE ARRANGEMENTS, and other trademarks that sells sculpted fruit floral arrangements, gift baskets made with fresh fruit, chocolate-covered fruit, fruit smoothies, fruit salads, cookies, cheesecakes and similar individual-serving-size baked goods, fruit and yogurt products, and other chocolate and fruit-related product
Company Background
Edible Arrangements is the world's largest franchisor of shops offering fresh fruit arrangements, chocolate-covered strawberries and other fruit arrangements, gourmet dipped fruit, fresh squeezed lemonade made in an assortment of flavors, iced tea and smoothies. The company currently has over 1,500 franchise locations worldwide in 31 countries including USA - with more than 300 new stores planned for development internationally. Edible Arrangements offers multiple product lines like Fruit Bouquets (fruit sculpted into flowers), Fruit Smoothies (made from 100% puree), Fresh Squeezed Lemonades (made with 100% juice) iced teas & more!
Franchise Opportunity
When it comes to sending gifts, people often fall into the trap of generic and boring. But what if you could send a gift that is not only beautiful but also delicious? That's where Edible Arrangements can help! We deliver fresh fruit arrangements in every size and flavor imaginable! Send your loved ones a healthy treat that they'll love. If you're looking for an amazing gift idea this holiday season or just want to show someone how much you care, then look no further than Edible Arrangements. Our tasty treats are perfect for any occasion whether it be birthday parties, weddings or even corporate events. And with our same-day delivery service we will ensure your gift arrives on time so there's never any doubt as to how special someone really is! So don't delay - order today from Edible Arrangements!
Corporate Structure
Edible Arrangements International LLC. was formed as a Delaware limited liability company on February 28, 2012.

Earnings Transparency

7 /10
This Franchise discloses slightly more information about the financial performance of their franchisees compared to other franchises in the same industry

Why do some franchises disclose more than others?
There are many reasons why a brand may choose to not include item 19 on their FDD: they could be a newer franchise, they may be in a unique industry that is not super profitable or well-known yet

Financial Performance of "Standard" Units

Average Revenue Per Unit

Compared vs. Food Retail (Grocery, Specialty Foods) Industry

$666,777 / unit

Franchise Type: Standard

Average Revenue During 2021

$666,777
$485,562
Industry Low
$926,248
Industry High

Franchisee Attrition

4 /10
This franchise's rate of attrition in 2021 of 4.67% was Slightly Lower than the 9% in the Food Retail (Grocery, Specialty Foods) industry. Generally speaking, a higher rate of attrition represents a less stable franchise system and a lower rate of attrition indicates a more successful system
What's Included in franchise attrition?
We define the franchisee attrition rate as the sum of terminations, re-acquisitions by franchisor, non-renewals, and ceased operations, divided by the number of outlest at the start of the year. It is a strong indicator of the strength of the underlying operating model

Franchise Types Available

# Type Investment Fees

Employee Contact Database

# Name Position Phone Number Email Address

Distribution of Edible Arrangements Franchisees

Edible Arrangements Franchise System Development in 2021

FAQ

How much investment do I need to start my own Edible Arrangements business?
Franchisees typically require at least $240 to $531 investment to get their Edible Arrangements business started
What are the initial franchise fees for Edible Arrangements?
Franchisees typically need to pay at least $53 in fees directly to Edible Arrangements in order to earn the right to launch their business
How much money can I make with a Edible Arrangements franchise? What are the average revenues for a typical Edible Arrangements business?
We estimate that the average revenue of an individual Edible Arrangements unit is approximately $666,777. We based this on Item 19 in franchise disclosure document
How long do I need to commit to running a Edible Arrangements unit? What is my contractual commitment?
Edible Arrangements franchisees are typically required to sign up to a 10 year contract initially. The renewal length is 10 years. You can of course exit early but don’t expect to get any refund!

Accessibility

5 /10
The Franchisor's investment costs ranges from $240,000 to $531,000 which is Much Higher than the $0 to $0 average in the Food Retail (Grocery, Specialty Foods) industry
What determines the investment cost?
Item 7 of the Franchise Disclosure Document lays out the full list of initial investment costs, including the fee payable to the franchisor, security deposits, equipment, professional fees etc

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